![]() Yet, a certain unique ingredient provides a one of a kind distinction for the other half of the Black and Gold inspired ale. Aside from the label on the cans, the black coloring doesn’t show up upon pouring it into a glass. The golden ale takes precedent over the other half of the Bruins’ color scheme in this project. ![]() “He specifically wanted something that was lower in alcohol volume where he can have a few and still function.” “We were kind of bouncing ideas around on how we could make this Bruins themed,” Elston said. Wagner, himself wanted a lighter beer for a simpler, yet easy-tasting product.Īfter finalizing the recipe, veteran brewer and Newton native Ethan Elston went to work filling the ingredients for a Black and Gold-en ale. Their distinct variety of aromas and flavors go beyond the hoppy-taste experience. Harpoon’s anchor beer, their India Pale Ale (IPA), delivers a hop-filled experience for the hoppy ale lovers.īut Harpoon doesn’t only dabble in IPA’s. The initial process for Wagner and Harpoon centered around the specifics. But he also had a tremendous amount of input in the decision making. Wagner indeed learned some details about brewing beer. “I didn’t know much about, but I’ve learned a lot since we started.” ![]() “They wanted a local kid, and I got the nod,” Wagner said. Bottom: Wagner pours some samples of ‘Don’t Poke the Bear.’ Photo credit: Harpoon Brewery) (Top: Ethan Elston and Chris Wagner share a toast of the final product. Liquor stores around the area received their first shipments of ‘Don’t Poke the Bear’ shortly after. The dynamic duo tapped the first keg at a launch party a mere two months later. Wagner volunteered to partner up with Harpoon for this project in early-December. They had a few notable local names to choose from, including Weymouth native Charlie Coyle and Charlestown’s own Matt Grzelcyk. Harpoon put the wheels in motion on the project in October. This particular process came rather quickly. London and Harpoon, who has an independent partnership with the Bruins separate from their latest project with Wagner, thought of producing a sports-themed beer for the local hockey community. Part of the proceeds benefit the Corey C. He’s from Walpole, he plays for a great local organization and he loves the beer.”Īppropriately titled ‘Don’t Poke the Bear’, the ale provides a fresh and crisp tasting experience for the beer-consuming hockey fan. So we were looking to partner with someone who shared our values and had good ties to New England and Chris was a natural. “We’re one of the original craft breweries in New England and we have such close ties to the community. “Harpoon has such strong roots in New England,” Harpoon CMO Jon London said. Enter Bruins winger and ‘Mayor of Walpole’ Chris Wagner. Specifically, the Seaport District brewery wanted a local tie-in to this project. Harpoon Brewery took that distinction to heart, partnering with the Boston Bruins for one of their recent releases. The craft beer revolution provides more sophisticated choices than ever to match a brew with one’s favorite sport. Go to any professional sporting venue and you’ll notice the long lines at concession stands between lengthy stoppages of play where fans will pay a good price to sip on some of the finest beer selections. Beer and sports have been engrained with one another throughout the last century.
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